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“The grapevine in an organisation tells you more than formal communication,” says Sanjay Sarma, brand strategist and communication expert.
In this episode of Work Made Easy, Sanjay chats with Parthajeet about change communication within organisations. Drawing from Sanjay’s extensive corporate communication experience, this episode explores how effective change communication strategies can evolve, the pitfalls to avoid, and why these strategies are crucial for organisations.
Thu, 01 Aug, 2024
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Cricket Australia announced that umpires would sport the logos of deodorant brand Rexona on their armpits during the Big Bash League. Chitra Narayanan from The Hindu BusinessLine spoke to Sanjay Sarma, Founder of SSARMA Consults, and Jemima Menon, Chief Strategy Officer, Knowetic, about the brand’s marketing strategy and what it means for creativity and risk-taking in sports advertising.
Fri, 11 Dec, 2020
CLICK TO HEARCrystal gazing into the future of work. Re-imagining how work & the work place would change post the COVID-19 pandemic. Sanjay Sarma shares his views alongside Parthajeet Sarma and Kashyap Kompella in a discussion moderated by Chitra Narayanan for The Hindu BusinessLine.
Wed, 28 Oct, 2020
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