Our Team In The News
New Ad Bill set to affect celebrity endorsement biz
Live Mint
Thu, 29 Aug 2019
Advertising’s hits and misses at the Cricket World Cup
The Hindu BusinessLine
Thu, 11 July 2019
It’s time brands did more for the LGBTQ+ community
Live Mint
Wed, 26 June 2019
Brands leverage experiential campaigns during World Cup
Live Mint
Tue, 18 June 2019
Akshay Kumar’s brand equity unaffected
Live Mint
Thu, 23 May 2019
VIP Bags undergoes revamp, engages Saif & Kareena
Live Mint
Mon, 08 Apr 2019
Nationalism, jobs crisis emerging as biggest poll planks for Elections 2019
Live Mint
Sun, 10 Mar 2019
The cheese has moved
The Hindu BusinessLine
Thu, 13 Dec 2018
Building brand character
The Hindu BusinessLine
Thu, 29 Nov 2018
French films to take centre stage at Pondy Film Festival
The Hindu
Tue, 25 Sept 2018
Puducherry gears up for PIFF
The Hindu
Tue, 25 Sept 2018
At 40, no going hell for leather
The Hindu BusinessLine
Wed, 15 Aug 2018
Bagging all that fast fashion
The Hindu BusinessLine
Thu, 09 Aug 2018
Going into 2019, has brand Modi lost some of its sheen?
Live Mint
Wed, 18 Jul 2018
Adil named ambassador of indie film digital platform
Business Standard
Thu, 10 May 2018
‘Adopt a heritage’ plan is win-win for corporate brands
Live Mint
Wed, 09 May 2018
Brands must disassociate from tarnished celebrities
Live Mint
Wed, 04 Apr 2018
Tanishq takes solitaires beyond gifting
Live Mint
Wed, 07 Mar 2018
Brand Nirav Modi takes a beating
Live Mint
Thu, 22 Feb 2018
Brands create localised packaging to woo young consumers
Live Mint
Mon, 12 Feb 2018
Brand lessons in the age of social media
Live Mint
Wed, 18 Oct 2017
Does Doordarshan need a new logo?
Live Mint
Thu, Aug 03 2017
What do brands buy on news channels?
Live Mint
Thu, May 25 2017
‘Brand Modi’ is much more aligned with ‘Brand India’ today
Live Mint
Fri, Mar 17 2017
Assembly elections 2017: Narendra Modi expands brand equity to heartland
Live Mint
Fri, 17 Mar 2017
From advertising to entrepreneurship
Live Mint
Wed, 27 May 2015
Time to shift focus to Brand India
Live Mint
Sun, 24 May 2015
Experts divided on ‘Vistara’ brand appeal
Live Mint
Tue, 12 Aug 2014