Represented by SSARMA Consults in India, Asia & the Gulf
Educator · Author · TEDx speaker · Founder, Grej of the Day
A Swedish micro-lesson concept that has travelled from one classroom to educators in 25 countries, and the educator behind it. We handle his speaking, training, publishing and licensing conversations across the region.
SSARMA Consults is the official representative for Micke Hermansson and Grej of the Day across India, Asia and the Gulf.
Every enquiry in the region, whether a keynote, a school programme, a publishing deal or a platform licence, is handled by our team in New Delhi. We manage the brief, the commercials, the scheduling and the follow-through, so you deal with one point of contact rather than a distant calendar.
Micke has already spoken twice in India. This is the next chapter of that work, and we are building it partner by partner.
Micke Hermansson taught in northern Sweden from 1987 to 2016. In 2010 he created Grej of the Day for a class of ten-year-olds. It has since reached classrooms, parliaments, publishers and research labs.
Grej means “thing” in Swedish. Grej of the Day is a seven-minute micro-lesson that starts the day before, with a clue. It adds nothing to the syllabus and fits into any timetable, which is what makes it straightforward to adopt at scale.
A clue goes home. Families start guessing over dinner, and the class arrives already arguing about the answer.
The day beforeA true story told with images only, ending on a fact surprising enough to be worth repeating.
Morning, 7–8 minutesStudents retell the story at home, from memory. One of the most reliable ways to make knowledge stick.
That eveningKnowledge isn’t boring. The way we package it sometimes is.Micke Hermansson
A few lines are enough to start. We reply within two working days, and we will tell you straight away if the dates or the scope will not work.
Keynotes for summits, conferences, education conclaves and leadership events, delivered live or from his studio. Clients include Pfizer, Electrolux, Oriflame and PwC.
Inspiration days, practical workshops and school programmes that have teachers running Grej of the Day the very next morning. Also used in special education, with a preschool pilot running in Sweden.
Eighteen titles across Europe, with translation and territory rights available for regional publishers, along with new editions and workbook series built for local readers.
A daily clue-and-reveal format that suits edtech platforms, media, games and broadcast. Minecraft Education built a Grej of the Day avatar; Spotify has approached Micke about content.
The National Education Policy asks for exactly what this method was built to do.
NEP 2020 calls for teaching that is experiential, inquiry-driven and discovery-oriented, and names storytelling as part of standard practice in every subject. Then it adds four words: “and, of course, enjoyable”.
Grej of the Day needs little more than a teacher, a story and a few minutes a day, which makes it one of the most cost-effective ways to bring that ambition into a classroom, whether in a private school network or a state programme.
A few lines are enough to start. We reply within two working days, and we will tell you straight away if the dates or the scope will not work.
India, Asia and the Gulf
For Sweden and the Nordics, write to Micke directly at micke@mickehermansson.se.
DROP US A MESSAGE BELOW